Design with Heart ❤️
Clarity, Care, and a Little Bit of Magic.
Helping purpose-driven people turn chaos into clarity with thoughtful UX, clean visuals, and creativity that knows where it’s going.
How I Help Teams Succeed
*Click and drag a star and see some fun! (Desktop Only)
Selected Case Studies
Product design that moves the needle.
Turned a bottleneck into a launch-ready client experience.
UX DESIGN - INTERNATIONAL TEAM - SOLO DESIGNER
Strategic rebrand and new website.
Brought direction to the brand and customer journey.
ECOMMERCE - BRAND DESIGN - SALES AND sERVICE STRATEGY
Fitness made friendly.
Designed a guided workout app to help people feel confident and stay consistent.
eND TO END PRODUCT DESIGN - PROTOTYPING - UX RESEARCH
A Bit About Me
I’m Fred—a product and web designer with a background in coaching, strategy, sales, and systems thinking.
I help early-stage teams and small businesses turn big ideas into clear roadmaps and meaningful products. I’m endlessly curious, built for collaboration, and known for sparking ideas that move things forward.
When I’m not busy making cool stuff, you’ll find me on a bike, with a guitar, or chasing laughs with my kids.
đź§ 10+ Years Experience Across Coaching, Design & Product
🎯 Strategy-Driven UX for Small Teams and Businesses
📍 Based in Columbus, Ohio - Lived in Denver, New York, Charleston
“Fred is a super intuitive UX mind who has the ability make products work better for everyone. I'd highly recommend him to any team looking to add big thinking and practical design to the fold.”
— Michael Gellman, Founder, ThingVC
Contact Me
If you have questions about working together or are interested in learning more, please click here to email me or use this form to reach out.
e: fred@fredforthewin.com